Modoc Real Estate   Dean Neer Realty       

In beautiful northeastern California: Modoc County
530 233 4633
530 233 3133

430 South Main
Alturas, California 96101

neer@frontiernet.net

www.deanneerrealty.com     
www.modocrealty.com
www.alturasrealty.com

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Neer Hereford Ranch    859 County Road 56    Alturas, California 96101 
                 530 233 2255   530 233 4633

In the fall of 1936, John C. Neer loaded his wife and two young sons in the family car and headed east for their first "cowman's vacation," a trip that would become an annual quest for the Neers over the next third of a century.  John was looking for good Hereford bulls--in quantity.Big Jimmy, Dean and Jack at a Canadian Hereford Ranch.  This is the gentle disposition we strive for.

Modoc County, California, the Neers' home, was cattle country, but the cattle had not improved significantly from the time the first drovers and cattlemen settled the area in the late 1800s.  John Neer knew this because he had been feeding local cattle for his slaughter and retail butcher business since the late 1920s.

Determined to improve cattle in Modoc County, John shipped tree carload of high quality Hereford bulls from Chadron, Nebraska, to sell to his friends and neighbors.   One the same train came a carload of young registered females that would form the foundation of the Neer Hereford Ranch herd.

The Neer family shipped Hereford bulls to Modoc County from eleven states and Canada, selling more than 3,000 bulls, many from their own growing registered herd.   This experience gave the younger Neers a great opportunity to learn about Herefords from some of the best breeders in the country, and to learn how to select the kinds of Herefords that thrive in the semi-arid rangeland of northeast California, southeast Oregon, and northwest Nevada. 

Dean Neer took over the supervision of Neer Hereford Ranch in the mid-1960s when his father retired.  Marie joined in the management of the ranch in 1972 when Dean and she married.  She is now the ranch's AI technician.    Dean remains the geneticist and herd planner.

Neer Hereford Ranch follows a line breeding program in a cow herd that was closed in 1966.  outcross blood is obtained through artificial insemination to recognized and successful national herd sires.  

For the Neers, fertility is the highest priority in selection, followed by efficiency of gain.  An absolute cause for culling is bad temperament.  Good disposition is essential.  Muscling and body structure have remained important, as well as rate of gain.  The Neer Hereford Ranch has had whole herd performance evaluation since 1968.  Birth weights have been recorded since 1976.  Artificial insemination to top sires and pelvic scoring have been practiced since 1980.

The Neer Hereford Ranch aim continues to satisfy the requirement of the commercial cattleman--quality and range ready condition at an affordable price. 

The ranch has many return customers, who range from Petaluma to southern Oregon to western Nevada.   In October, 2004 one loyal customer, Pinky Anklin, bought his 76th bull from the ranch.

Stop by Neer Hereford ranch or give the Neers a call.  They always like to show people their cattle.


 

 

 

 

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